The Importance of Cafe Culture
Somewhere along the way during its development and expansion, America temporarily lost its sense of life as an experience. Our society put too much effort into speed, convenience and familiarity while ignoring the less concrete but still very important aspects of everyday living. Cozy grocery stores became supermarkets, boutiques became department stores and family restaurants became brand name chains. Thankfully, all was not lost for experiential business in America. The trend to speed up, dumb down and commoditize every shop and product arguably reached its peak in the 1990's and has since given way to the growing market for the local and personal. This is welcome perhaps nowhere more than the corner cafe.
